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Josh-SParticipantAs unfortunate as it may be, they’re targeting appearances because of demographics and sales figures. They look for well-dressed, very well-groomed people when giving out these samples because these are the kind of people who will (according to demographics) spend more money on these things. For them, it’s a matter of logic: We have a limited number of samples to give, how can we give them out so as to have the greatest impact, using the fewest samples? (Low cost, high gain.) It’s done regardless of how much you may make or have (and we all know appearances can be deceiving). They will target the people who look like they’ve spent hours on their appearance on a Thursday afternoon, because these are the people who are more likely to want to look good all the time, and therefore will buy more product. It’s essentially a form of discrimination. They feel that less-dressed people are a waste of the sample, regardless of class, etc.
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Name : Josh-S, Gender : M, Sexual Orientation : Straight, Race : White/Caucasian, Religion : Presbyterian, Age : 19, City : Kitchener, State : NA, Country : Canada, Occupation : Audio Technician, Education level : High School Diploma, Social class : Upper middle class,- AuthorPosts
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